Website Translators - Why One Could Be Beneficial to Your Webpage

2009 May 1
presented by Karen Scharf, Website Developer

By Debra Short

Talking in LanguagesWelcome to the age of the World Wide Web. By worldwide, I really do mean that it spans the globe. My website alone receives hit from just about every country in the world. As such, it only makes good sense to install a website translator on your pages as I have done.

Multi-lingual websites provide an important advantage when conducting business on the site. Generally it is believed that to create a multi-language site costs a considerable sum of money but that is not always the case. There are many different types of website translators that can be found with many of them being freely distributed and they merely require a couple of lines of code to be functional.

Traditionally, to convert a total website into a different language was not only very time-consuming, but expensive as well. It usually entailed duplicating the English pages to the desired language which resulted in two separate web pages. It was in fact similar to having two parallel websites operating side by side. This system often required considerable amounts of programmer time and vast sums of money. Since websites are continuously changing, the two sites created twice the amount of update work that normally would be required. This amounted to one huge headache.

All of this has rapidly changed with increased technology, which makes the translations a simple and easy task. To accomplish these modern feats, the software should have very precise human translations. This would enable the complete site to be translated, and not merely a few words. As an example it should include various site text pages, graphics, as well as any embedded files. As I previously said, it only takes a few lines of code to translate an existing website. You place this code in your home page and when a user clicks that link and selects an alternate language, the entire web page is instantly converted to the chosen language.

Website translators are not all the same.  In my signature you will find a review of a top notch website translator.

If you’re interested in translating your personal web page into several languages, visit http://thewebsitetranslator.blogspot.com/ for more information.

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Creating a Website For Your Business - Seven Stellar Tips

2009 April 3
presented by Karen Scharf, Website Developer

by David Tiefenthaler

Robert Frost and Pepper Pad“Work smarter, not harder,” is a line I have heard often. I like this philosophy part because it’s true, and part because I’m lazy. So many small business out there are working hard everyday to make some money, but they aren’t doing smart work. In my small town, five businesses on Main Street have shut their doors in the last year. It’s sad driving through because I bet every one of them could have survived if people knew that they were out there.

More and more, customers use the internet to find what they are looking for. I look online at what I want to buy before I even go to the store. I still am reluctant to buy products online, but I sure like finding out about them on a website before I make my purchase. Now if your small business isn’t on the web, you are losing customers like me everyday. To someone like me, a store that doesn’t have a website doesn’t exist.

Make yourself visible and viable again in the new information age. Make a website that can not only help you survive, but thrive! Here are seven stellar tips to make your small business website a success.

1. Use a web provider that will provide you with everything! That sounds confusing, but it is not. To make a website, you need a domain name, a web host, and a computer program to create your website. Their are companies out there that can provide you with all of these needs. I jumped headfirst into building my site with absolutely no website building skills. I found a great company that gives me all the tools to make my site without having to know any technical information.

2. Stick to your area of expertise. If your site is on cooking recipes, don’t sell earrings on it. Laugh if you want, but there are sites out there that do things like this. When you create a website, make sure you target a specific group of people. This will help you get found by the big search engines like Google and Yahoo.

3. Don’t pay very much if any for advertising on the web. If you make a great content rich site, you will show up on the search engines without paying for advertising. Besides, I hardly ever click on the advertised links when I just want information on the products I am interested in. I have a site on running, and the only thing I pay for is the site itself. Traffic comes to me through a free search from the search engines.

4. Provide great information. That is what most internet users are looking for anyway. Create numerous pages on your site about the products and services that you know so well about. Your internet customers will love your free information which builds some trust. Now when it is time to buy, they will go right to your website or store.

5. Make sure you know what your customers want. I originally planned on creating a website with information on running shoes and clothes. I didn’t know that runners were so interested in beginner running tips. When I made my site, I did a brainstorming search that helped me find out what keywords people are searching for on the internet. I now use those keywords to develop the specific pages on my website. This boosts my website’s traffic because I have information that customers are looking for.

6. Create your own opportunities to get customers. I write for ezinearticles.com because this website rules! Out of the millions and millions of sites, this one is ranked in the top 250 in the world. Write an article for a site like this on your area of expertise. The people who read it will then go to your site. More visitors means more chances to earn money.

7. Finally, be patient. Success doesn’t happen overnight. The web is a competitive place, but if your website has great information, people will find you. It might take some time. The search engines are getting smarter by the minute. Big companies like Google and Yahoo want to direct their visitors to great sites. If your site is useful, they will put you high on their lists. This makes for happy searchers who will like what you are selling.

It seems like a lot to do, but it really isn’t. When I wrote this, my site was only two months old. All I had was motivation and determination. I draw more and more visitors daily through free searches on Google and Yahoo. You can use the same company as I do to build your site and be successful even in this rough economy.

Keep in mind, I had absolutely no website creating skill going into this world of business. Now I have a successful site that pays for itself. tips4running.com is my personal website which provides information on all things running. Find out more on the program that made it possible at http://www.tips4running.com/Site-Build-It.htmlby

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An Important Aspect Of Dominating A Niche

2009 April 2
presented by Karen Scharf, Website Developer

by David Chan

Jeff Pfeifer dyes his hair blue.There are many variables when it comes to dominating a niche, whatever the market may be.

However, one thing about people on the internet is fundamental. Often times, people are looking information on the internet, and help on certain areas. They may be looking for things they are interested in, or they need some help or guidance for a big decision. What you can do is to brand yourself as a valuable asset to these people. Make them recognize you as an authority and make them want to come back to you for further information.

So the missing link to getting the most out of dominating your niche is by branding not only your business but yourself. This is why the gurus have gotten as far and as well known as they are. The absolute best method to go about dominating and make you look like an expert opposed to a newbie is by giving your target audience what they want. Not only that, but for free. That means without pocketing one single penny, and making everybody recognize you as not just another salesman. Make yourself into a genuine person that wants to help and provide these people what they want. People don’t go to a doctor because they are a salesman. They are looking for a fix or solution and only a doctor can do it.

However, will they go to a doctor just because they offer the best service? Maybe. The chances are they have a primary care physician that they are established with and trusts. This is a very important aspect of dominating your niche, and is one of the most effective ways to brand yourself. It’s the issue with trust that many people overlook or just ignore.

If you’re just starting out and wish to become an instant guru, there are many fast track methods for doing this. Yet the best way to do it without any prior knowledge or any prior reputation is by building up your own name. Don’t look at yourself as a nobody or else you’ll stay one. Establish the mindset that you’re here to help people on whatever the market you are targeting. Many people get confused and start off just selling to people. Of course this may work and will continue to work to some extent.

Yet mindset is very important and by doing so, you’ll have a very powerful weapon that others may not have or pay very close attention to. By now you may be asking some questions.

How do I start branding myself?

There are many ways to get a head start on this. One such method is to participate in popular forums and get your use your full name or a recognized one. Don’t use “Superman1337″ but instead “Bob Jones” or something similar to it. Then establish your credibility by being there and actually provide yourself as a resource to these people. Other ways to do this include making an active decision to write an informative blog and even a Squido page. You want people to listen to what you have to say and regularly tune in to what you have. Podcasts are another option, but that’s only if you have the tech experience to work with those.

On the front-end you should be giving quality and informative ideas to people. Make sure they aren’t complete junk and people can actually put them to good use.

The mindset is simple, and it’s really mostly about branding. The more times your name or company pops up, the more times people are going to think of you as the solution to their problem. So don’t procrastinate and start getting to work. Things will pay off when you are established in your niche.

David Chan is an experienced internet marketer of over 7 years, and co-creator (along with Rick Vugts experience programmer and copywriter) of the CashAlchemist and Dominate Linking System.

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